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Interview With Michael Murray: "Autoresponder Basics"
This interview is with Michael Murray, the author of a top selling ebook titled “Autoresponder Basics.” Michael is also involved with many excellent affiliate programs. Terry: Michael, this is a real pleasure to talk about your experience and...

4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity
As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004. Those plans could include anything from setting up goals for new products to preparing marketing, sales and PR/publicity campaigns....

Handling Customer Complaints
Handling Customer Complaints Even the best business will receive an occasional customer complaint. Knowing how to resolve these complaints will help you gain loyal customers who will then refer others to your business. Here are some important...

Make Mine to Grow: Building Your Solo Business to Outgrow You!
Many solo entrepreneurs choose to curtail their businesses growth for the purpose of lifestyle. Others have visions of expansion right from the start. Being the only person in a business, wearing all of the hats, is just a stepping stone to...

Managers Who Leave PR to Others
You’re a business, non-profit or association manager who needs to achieve your organizational objectives on schedule. Since public relations should be helping you do just that, why leave it wholly in the hands of others? In your own best interest,...

Are You the Culprit?
Are you a manager who pretty much ignores your organization’s important outside audiences? If that’s you, do you realize how difficult you’re making it to achieve the important behavior changes you really need and want? I mean changes that lead...

How to Patent Your Invention
A patent is a government granted right that allows the inventor to exclude anyone else from making, using or selling the invention in the country that issued the patent. The government grants this right to help encourage inventors to spend the time,...

Innovators: How To Turn Your Dreams Into Reality
Whether you have tried to sell your ideas in the past and failed or whether you have never tried beyond nurturing your ideas in your mind, please remember this--if you deeply believe in your ideas and if you have a vision of greatness for your...

Online Forums Help Businesses Generate Additional Streams of Revenue
Small businesses and inventors often find it difficult to reach the global market because the traditional transfer of intellectual property is complicated, costly, fragmented, and slow. A number of online forums, including Patentcafe.com...

Invite Self-Managed Staff
"Treat people as if they were what they ought to be, and you help them to become what they are capable of being." Goethe Two hundred years ago, Johann Wolfgang Goethe, German poet and philosopher, knew how to inspire and interact with others:...

Outsourcing – A Positive Approach For Small Businesses
Outsourcing is the strategic use of outside resources to perform activities traditionally handled by internal staff and resources. Small business owners can outsource non-core functions to specialized and efficient service providers. It is required...

Make Your PR Budget Work Harder
Do it by restructuring your business, non-profit or association public relations program so that it delivers the stakeholder behavior changes you want. Changes that lead directly to achieving your objectives. A good first step is to base the...

Budgeting For Prosperity
Budgeting For Prosperity Seven Steps to Follow To Achieve Financial Freedom Without a sound financial plan, a business is doomed to failure - managing your personal finances is no different. A sound personal financial plan is crucial to both your...

Virtual Assistance; A Money Saving Opportunity For Employers.
What is a Virtual Assistant? A Virtual Assistant is a highly skilled, independent entrepreneur who provides business services in a remote or virtual environment. Some have used terms like telecommuter or working from home. Employers are looking for...

Use Every Weapon You Have
One of the strongest weapons available allows business, non-profit and association managers to begin changing the behaviors of their key external audiences in ways that lead directly to achieving their primary operating objectives. The name of that...

Success Tips for Small Business Owners
Running a small business requires many skills. However, to do this successfully you need to organize yourself first. Avoid procrastination - read the following and take action. Successful Small Business Owners Look After Themselves First Exercise...

Time Management Tips
This week we're going to take a look at your time management skills. Most of us have to work, and the more you can do in the least amount of time, the better. Working smarter frees you up so that not only do you have a job, but you have balance in...

Time Management - How to Have Productive Meetings
One of the greatest time wasters of all are unnecessary or poorly run meetings. If you want to dramatically improve your time management skills, then learn how to have productive meetings. "Brian" is the Operations Manager in a large corporation....

Time Management Tips for Managers
Late last year I was presenting a workshop for the senior managers of a major organisation. Whilst doing a pre-workshop survey to assess the challenges these managers were experiencing it became very apparent to me that many of them were showing the...

How To Decrease Profits Without Really Trying
Hurting your sales efforts can be accomplished easily with the proper guidance. The following effective yet simple ideas are designed to generate results when implemented into your sales strategy. • Don’t listen to what your clients are saying. You...

Do You Want To Be A Pilot In The United States?
I receive many emails requesting information about becoming an airline pilot in the United States. This article addresses many of the general questions I receive about the types of pilot careers, salaries, FAA requirements, training, advancement...

50 Surefire Business Card Tips
Business cards are one of the most powerful and inexpensive marketing tools you can use. Here are 50 surefire tips to make the most out of your business cards: Your business card must communicate more than just your contact information. Make...

Want PR's Full Value?
Make sure somebody is worrying about those outside audience behaviors you need to help reach your objectives. And I mean the kind of behaviors you like: prospective buyers browsing your services or products; specifying sources or major donors...

The Executive Resume - Moving Beyond Accomplishments
There is a major difference between conventional resumes and executive resumes. Accomplishments are usually the center point of a conventional resume (i.e., indicating how much money was saved, how sales increased, what processes were proposed,...

How To Better Handle Your Mail
Letters, magazines, bills, flyers, what to do with them all. There should be only two responses to every piece of mail or e-mail, do something with it, or toss it! The best way, as always, to deal with it all is in an organized fashion. One of the...


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