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To Lead or Not to Lead?   
by: Damon Smith
Marketing
• How to Critique Your Own Yellow Page Ad
• 10 Magic Ways To Multiply Your Orders
• Online Music Marketing: Math or Myth?
• How to Be Appropriately Pushy
• Leverage the Power of Publicity for Your Small Business
• The Man With The "Grasshopper Mind"
• Google AdWords: Like Playing The Lottery
• REVEALED! The Secret FUEL That POWERS The Net and Why It Should Be Part Of Your Marketing Strategy.
• 20 Ideas for creating traffic rich, search engine friendly pages
• How To Get To The Top Of The Marketing Food Chain
• Four Ways To Increase Your Sales... Fast... In 2-4 Weeks?
• Oh No! I Can't Sell!
• 7 Card Tricks That Improve Your Personal Networking Power
• Honesty is the Best Policy -- Especially When It Comes to Dealing with the Press
• The Art Of Fear Free Advertising
• Better Copy: The Interview is the Key
• The Top 10 Powerful Tools for Growing Sales Through Creating Connection
• Know Where Your Customers Are
• Low-Cost Marketing With Postcards
• Three Reasons To Host Your Own Teleconference

» more articles...
 

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Working with Leads or Opt-In Clients can be very confusing at times, Some people will tell you that Leads are not a good source of advertising while others will say that you can not get much better ways of Advertising..

It all depends on what source of leads you are using that will give you the best results. FFA and Classified leads are ones that you should NOT use. The reason is that most of these leads are dead the day they are posted. People wast time and money using these types of leads because the person that posted at the FFA or Classified site are using a JUNK Email address so that they dont get swamped with returned email.

So what kind of Marketing Leads work?

I am glad you asked! Optin and Double Optin Leads are the ones that you need to be using for two reasons.

(#1) These are people that ASKED or filled out a form on a site for more information on marketing,advertising,home-businesses and things like that.

(#2) Double Optin Leads are the best you can get for your time and money. These are people that took the time to wait for a email message from the company and then clicked on a link for more information.

Working with these people are very rewarding. You are not only getting people that are looking for information that you have but you are also targeting your clients. When companys like publisher@haileyscometweekly.com


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